GMC Truck Mania

Full-Fledged Creative Campaign Development

We developed the Truck Mania campaign for GMC from the ground up, creating the concept and delivering content across social and digital channels, including video animation. We extended the experience into the showroom with full branding and POS materials across key customer touchpoints. The result is a bold, truck-focused campaign that celebrates GMC’s capability and brings a consistent, immersive brand presence from the screen to the showroom floor.